About Us

Why Choose Tower Sales

Tower Sales is a young, well-organized, and aggressive manufacturer’s representative organization. We are dedicated to the expansion of factory principal’s sales volume and market share while protecting profit levels. We believe that our future in this market is bright and unlimited. We look forward to strengthening our position with existing Companies as we extend our base with a select few high quality companies in the industry.

  • Experience
  • Market coverage
  • Aggressiveness
  • Relationships
  • Follow-up
  • Reporting
  • Line package
  • No conflicting lines or companies

Associations and Affiliations

  • NEMRA-Local and National Chapters
  • CPMR-Certified Professional Manufacturer’s Representative
  • NECA-Affiliate member, local chapter
  • IEC-Affiliate member, local chapter
  • GAEL-Greater Atlanta Electric League
  • AHBA-Atlanta Home Builders Association
  • IAEI-International Association of Electrical Inspectors
  • MSA-Manufacturers’ Survey (construction reports)
  • NetData-Nemra Networking Group


Michael C. Croft, CPMR President

  • Business Administration and Marketing, Kent State University
  • Joined Tower Sales in 1983 as Georgia territory manager
  • Currently serving three year term on NEMRA Board of Directors
  • Active member with Net Data Networking Group
  • Active member on several manufacturers rep council advisory boards
  • Past President and active member of BYO Atlanta